Do Competitors Match Up Against JOHNSON’S® HEAD-TO-TOE® Baby Wash and HEAD-TO-TOE® Extra Moisturizing Baby Wash?

You know that the products you use and recommend are reflections of your care. That’s why product selection is so important. And why we want you to know that our improved-formula baby wash has passed comprehensive evaluations to ensure its appropriateness for babies and for your expert care. Our strict selection criteria include the following:

  • Meets Evidence-based Guideline for “Neutral to Mildly Acidic pH”
  • Hypoallergenic
  • Tear Free
  • Free of Formaldehyde Releasers as Primary Preservative
  • Free of Parabens
  • Allergy-Tested
  • Formulated With Minimal Ingredients (15 ingredients or less)

See results from head-to-head evaluations comparing our improved-formula JOHNSON'S® HEAD-TO-TOE® Extra Moisturizing Baby Wash with these competitors:

  • April Fresh® by Medline Tearless Baby Shampoo and Body Wash
  • Baby Magic® Hair & Body Wash
  • Babytime by Episencial® Playful Wash
  • Burt’s Bees® Baby Bee® Shampoo & Wash
  • California Baby® Calming™ Bodywash
  • CeraVe® Baby Wash & Shampoo
  • Cetaphil®Baby Ultra Moisturizing Wash
  • Coloplast® Cleanser
  • Dove® Sensitive Skin Body Wash w/ NutriumMoisture®
  • Eucerin® Aquaphor Baby Gentle Wash and Shampoo
  • MedSpa™ Baby Bath by Medline
  • Remedy by Medline with Phytoplex® Cleansing Gel

Does the wash you recommend reflect Evidence-based Guidelines?

See the analysis and decide for yourself.


Any mention of a product on this page does not represent an endorsement or verification by AWHONN.